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The Difference Between “Cheap” and “Value”

By: Paul Cowell “Cheap” is seldom valuable!  Being the cheapest is quick and easy.  It does not require creativity.  But it is often not valuable.  The challenge in any business is finding the balance between price and value—e.g. what are you charging?  What are you

Your Words are Not Enough!

By: Paul Cowell Actual words are only 8% of communication. That is the conclusion of a recent study released by a business review journal. The communication connection as we receive it is 57% non verbal; (facial expression, body language) 37% tone; and only 8% is

10 Things to Do in East Tennessee this Winter

During wintertime in East Tennessee and the Knoxville area, the cooler temperatures bring another kind of enjoyment not experienced in the other seasons of the year. Just because snow may fall and the temperatures may be a little chillier, that doesn’t mean you and your

Enjoy Christmas in East Tennessee

The Christmas season offers a special time of the year where you and your loved ones can enjoy being together.  Like everyone, you have established traditions, rituals and gift giving. If you’re looking for something different but still wanting quality time with family and friends,